I have worked on many major projects for Regent St, London. A world famous thoroughfare, now one of the premier shopping destinations. Major fashion shows as director/producer , web advertising shoots , and numerous press events which were often created at dawn and lasted only till the perfect shot was found. In the last few years Fashion shows for Magnum Ice Cream, Also a small snap of the first big traffic stopping event, a long sandy beach complete with palm trees that appeared one morning at 7.00am and vanished. by 10.00am